Question
Highlight four roles of advertising agencies in product promotion.
Answer
- Help businesses in designing their trademarks, logos, and advertising materials
- Book space and airtime for their customers in various media houses
- Offer advisory services to their clients on selling techniques
- Advertise on behalf of their clients
- On behalf of their clients, they choose the appropriate media house
- Book space and airtime for their customers in various media houses
- Offer advisory services to their clients on selling techniques
- Advertise on behalf of their clients
- On behalf of their clients, they choose the appropriate media house